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For Immediate Release:

Media Contact: Mike Mauti
(416) 418-8532


The most comprehensive, objective review of the produce markets to be updated to include new features

Toronto, Canada, October 22, 2019 – As data analytics and unbiased decision making become universal in the produce industry, Execulytics Consulting is excited to announce plans to develop a 2nd edition of the Produce Almanac. Touted as the most comprehensive, objective review of the produce markets available, the second edition of the popular guide will include new features that have become popular in recent Execulytics seminars and articles.

Scheduled to be available for distribution on January 24th, 2020, the digital book will be updated to include the most current data and for just about every item in the produce department will detail:

  • Product availability by quarter
  • Five-year weekly cost histories
  • Organic to conventional comparisons
  • Weekly retail pricing reviews

New features, including cost predictions for key produce items sold during big holiday weeks will be a part of the new and improved Produce Almanac.

“We received such a positive response to last year’s Almanac, that it seemed natural to begin working on a 2nd edition”, says Mike Mauti, Managing Partner of Execulytics Consulting. “I am particularly excited to see the response to our holiday cost predictions. As this has become a big part of our content, several customers suggested it should be a part of the Almanac. And so, this year it is”

Analytics savvy produce organizations can pre-book the 2020 Produce Almanac for a special introductory price of $199 by visiting where they can also find a sample of the new publication. As a special thank you, all pre-orders will come with a complimentary copy of the 2019 Edition of the Produce Almanac. Plus, to acknowledge the struggle many people live every day and the responsibility we have as members of the produce industry, $20 from every order will go to local charities fighting the battle against hunger.




About Execulytics Consulting
Execulytics is a responsive company that provides consulting in the Produce Supply and Retail industries. Vast experience in the produce business with a special passion for data analytics provides the credentials that enable specialized service. Execulytics strives every day to live up to its promise to ‘bridge the GAP between suppliers and retailers’. Check out other Execulytics offerings: The Retail 101 Seminar and Canadian Benchmark Services.

Contact Execulytics at or find them on the internet at or on Twitter @execulytics.

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