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Struggling to find good Canadian data, eh?

Produce DNA provides relevant Canadian consumer and retail data designed to supplement your market share information

Canadian DNA - Graph

A service for DATA MINDED produce professionals  

Discover changing consumer views on local, organics, value added and more

Understand retail strategies on pricing, assortment and priorities


CUSTOMIZED for your region or product group
All studies come complete with insights, visualization and recommendations. Pick a suitable package from the services below.

Canadian DNA - Consumer

Consumer research studies

Canadian consumers of your category 
Monitor changing views on:

    Local
    Organics
    Greenhouse Grown
    Packaging
    Value Added
Use consumer insights to inform
your go-to-market strategies

Canadian DNA - Consumer

Canadian Focus Group study

Real Canadian consumers in a store setting.
Get their opinions on:

    Your category at retail
    Product | Placement
    Pricing | Promo
    How would they like to see your category show up?

The only way to have a meaningful
conversation with the customer

Canadian DNA - Retail

Canadian retail intelligence

The stores are the stage, we are merely players
Monitor your category metrics:

    Price levels
    Assortment levels
    Organic development
    Locally grown development
    Pre-packaged penetration
Build intelligence on trends
in the new Retail Landscape
Sign up for customized intelligence